Growth Manager UK (m/f/d)

Permanent employee, Full-time · München

Your mission

As the UK Growth Manager, you will take full ownership of driving Carly’s expansion in the UK & Ireland, primarily through growth marketing via influencer paid partnerships. This is a high-impact, career-defining role where you will shape and execute strategies that directly contribute to Carly’s success in the region. From leading influencer-driven growth initiatives and paid social campaigns to optimizing branding, PR, and customer engagement, you will be at the forefront of scaling Carly’s brand expansion and revenue growth.

Your responsibilities

You will own and lead Carly’s growth initiatives in the UK & Ireland, with influencer paid partnerships as the primary driver of new revenue. Managing influencer marketing from sourcing and negotiations to performance tracking and revenue growth.
You will optimize paid social and local campaigns by localizing ad copies and content to enhance engagement and conversion rates, aligning them with influencer-led initiatives where possible.
You will support CRM, PR, and branding efforts, ensuring effective customer engagement, media outreach, and cross-channel brand growth (TV, Amazon, etc.).
You will analyze and report on key performance metrics, using data-driven insights to refine influencer and marketing strategies.
You will support B2B expansion by assisting with marketing initiatives that strengthen Carly’s presence in the UK business sector, ensuring alignment with overall growth marketing efforts.

Your profile

You have 2+ years of experience in growth or performance marketing, with a strong focus on influencer marketing and partnership management.
You have expertise in paid social advertising, localization, and ad optimization to drive engagement and conversions.
You have experience in CRM, branding, and PR, helping to shape brand positioning and customer relationships in a competitive market.
You take a data-driven approach, tracking key performance metrics and optimizing marketing strategies for growth.
You excel in communication and project management, collaborating effectively across teams.
You are passionate about the automotive, technology, or mobility industry (a plus!).

Why us?

An inclusive company culture and passion-driven team
High impact and responsibility in a very successful and fast-growing company and brand
Strong management team with proven track record in successful startups to learn from
A competitive compensation and 100% fully supported company equipment
A high learning curve with all the possibilities for personal growth and professional development
No walls, no limits, no bureaucracy just unlimited potential
The nicest and most international team in the stylish brand-new office, in the heart of Munich with an amazing view on the Alps
To learn more about our vibrant company culture feel free to visit our Career & Culture page

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About us

Carly is a cartech company improving car repair and maintenance for millions of car fans worldwide. We provide curated repair and maintenance knowledge and package it in a suitable format. With the help of our product, our customers receive actionable advice. They can then cover a large part of their repair and maintenance on their own, placing them back in control over their vehicles.

While we have been steadily growing and providing new services to our customers over the past years, there is still so much to do, and you can help us achieve it. So join us in our central Munich offices and help us bring joy to more car fans worldwide.

What is Carly's purpose?
Carly pairs real-time data with mechanical expertise to improve car fans' repair and maintenance experiences. Our aim is to Share Knowledge, Deliver Relevance and Provide Joy to car fans and people with car issues.

What is Carly's vision?

We want to be top of mind for car fans regarding repair and maintenance.

Be a part of our driven team and conquer the automotive world with us!

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Apply now to the most exciting automotive tech startup in Europe

We appreciate your interest in Carly Connected Car. Please fill in the following short form. Should you have any difficulties in uploading your files, please contact us by mail at job@mycarly.com.

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