(Senior) Performance Marketing Specialist (m/f/d)

Permanent employee, Full-time · München

Your mission
Get set to make an impact as a Performance Marketing Specialist at Carly! Your mission: Drive consistent growth on key platforms like META and TikTok, managing significant seven-digit ad budgets to leverage these platforms and achieve solid results. Collaborate with our video editors to craft captivating ads, optimize performance across channels and our website, and manage Facebook Ad Accounts with precision. Ultimately, you’ll leverage automation, create impactful reports, and drive our brand to victory with unparalleled resources.

Your responsibilities
  • Boost Carly's Advertising Accounts, sculpting growth strategies and diversifying customer acquisition across markets.
  • Collaborate with video editors to craft eye-catching ads that stand out.
  • Orchestrate performance across the entire funnel, from acquisition channels to website dynamics.
  • Support the optimization of our TikTok & Facebook Ads impact while playing a key role in coordinating a cross-platform advertising strategy for an impactful presence across all channels.
  • Drive innovation by finding and automating intersections between our Business Efficiency and Paid Social KPIs
  • Analyze and interpret insights, track performance, and redefine possibilities in the dynamic landscape of digital advertising
Your profile
  • 2+ years of proven experience in social media advertising, mainly on META/TikTok and in an eCommerce and/or B2C environment; other channels are a plus
  • Strong technical understanding of daily hands-on campaign management
  • Analytical mindset, passionate about KPIs, desire to dive deep to understand daily campaign performance and report accordingly
  • Flexible, hands-on team player that takes on new challenges in a fast-paced environment
  • Attention to detail and well-organized to handle several priorities
  • Strong written and verbal communication skills
  • Fluent in English; any other language is a plus
Why us?
  • An inclusive company culture and extremely motivated people
  • High impact and responsibility in a very successful and fast-growing company and brand
  • Strong management team with proven track record in successful startups to learn from
  • A competitive compensation and 100% fully supported company equipment
  • A high learning curve with all the possibilities for personal growth and professional development
  • No walls, no limits, no bureaucracy just unlimited potential
  • The nicest and most international team in the stylish brand-new office, in the heart of Munich with an amazing view on the Alps
About us
Carly is a cartech company improving car repair and maintenance for millions of car fans worldwide. We provide curated repair and maintenance knowledge and package it in a suitable format. With the help of our product, our customers receive actionable advice. They can then cover a large part of their repair and maintenance on their own, placing them back in control over their vehicles.

While we have been steadily growing and providing new services to our customers over the past years, there is still so much to do, and you can help us achieve it. So join us in our central Munich offices and help us bring joy to more car fans worldwide.

What is Carly's purpose?
Carly pairs real-time data with mechanical expertise to improve car fans' repair and maintenance experiences. Our aim is to Share Knowledge, Deliver Relevance and Provide Joy to car fans and people with car issues.

What is Carly's vision?

We want to be top of mind for car fans regarding repair and maintenance.

Be a part of our driven team and conquer the automotive world with us!
Apply now to the most exciting automotive tech startup in Europe 
We appreciate your interest in Carly Connected Car. Please fill in the following short form. Should you have any difficulties in uploading your files, please contact us by mail at job@mycarly.com. 

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